• Personal-Branding

    How to Create a Personal Brand Strategy Statement

    by  • January 22, 2015 • 0 Comments

    Branding has flourished big time—we  have product brands, service brands, country brands, political brands, cause-related brands, even cultural brands. In this post I want to help those of you who are keen to create your personal brand. To do that, you’ll need a brand strategy. The strategy and the positioning for a personal brand isn’t that different from a product […]

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    The Power of Strategic Sacrifice in a Complex World

    by  • January 14, 2015 • 0 Comments

    LargeDo Less Better isn’t the first book on focus, nor will it be the last. But the element that separates this book from the others is the “how” – how one finds focus in a business world that is more complex than ever. All the way from the C-suite’s choice of markets in which to compete to a person’s daily “to do” list, the “how” is the capacity to make tough strategic choices and tough strategic sacrifices.

    Who Makes Resolutions Come True? YOU

    by  • December 27, 2014 • 0 Comments

    fingerThe approaching New Year invites the contemplation of resolutions. Before setting them, I’d like to suggest that you consider a fundamental question before setting goals and objectives for your personal life and your professional life. The question is this: What’s holding you back? Now, its fair to say that I know nothing of your personal life, but I do know a thing or two about business life, having lived there more years than I care to remember.

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    Why Complexity Sucks

    by  • December 18, 2014 • 1 Comment

    complexityComplexity is in the eye of the beholder. To me, astrophysics is a complex discipline; to Stephen Hawking it is not. People engaged in complex situations fall into two categories: those who accept complexity as a fact of life and work with it, and those who fight it every inch of the way. I’m in that later camp.

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    Want to Cut Complexity? Kill Your Darlings.

    by  • December 7, 2014 • 0 Comments

    2dPic (3)There are plenty of generic strategic choices to drive a business forward. Risk-averse CEOs find comfort in the doing more of the same’ strategic mode. Yet, when things get tough, they quickly knee-jerk into ‘doing more of the same, with less.’ Some leaders strive for scale by ‘doing more with less,’ usually meaning fewer employees. Optimists favor ‘doing more with more,’ placing bets that higher sales and profits will pay for the added investments in headcount or technologies; we’ve all been there at one time or another.

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    Charismatic Leadership: Style or Substance?

    by  • November 2, 2014 • 0 Comments

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    Have you ever watched a charismatic person “work” a room? At the outset, they assess the collective mood. Then they advance to the gathering with a demeanor that suits the environment and their desired role within it. Moving from one person to the next, they engage each individual, albeit briefly, as though that person was a VIP. Regardless of authenticity, personality can be an irresistible force.

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    The Moral of Workplace Morale

    by  • June 16, 2014 • 0 Comments

    WholeFoodsWhen it comes to workplace morale, there is no shortage of articles suggesting the ways and means to build and/or enhance cultures that motivate employees to deliver the goods. Beyond their intent to boost morale, the commentaries have one thing in common – the counsel is generic. In other words, the pundits inherently assume that their morale-lifting tactics and strategies apply to any organization, no matter the product or service in which they are engaged. They are correct in this regard. But, there is a catch. One cannot assume a constant success rate because there is more at play.

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    The Best Things in Business are Free

    by  • May 20, 2014 • 0 Comments

    freeNegotiating for a lower price or something extra is the modus operandi of every antique retailer, real estate broker, flea market merchant and automobile dealer. Everyone is looking for a good deal, a real bargain. I’m not taking issue with that. Bargaining is a terrific way to create and stimulate economies.

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    Brand NBA: A Sterling Silver Case of Crisis Management

    by  • April 30, 2014 • 0 Comments

    clippersCall it a hiccup or a long-term slump; large or small, every business faces a crisis. The crisis can be brought on by a direct competitor (Blockbuster trumped by Netflix), a sudden shift in consumer habits (The Beatles haircuts on Brylcreem Hairdressing), a product recall (GM’s ignition switches), the mishandling of an environmental disaster (BP‘s oil spill), or the personal misbehavior of an executive.

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    Boldness Should Never Stand Alone

    by  • March 3, 2014 • 0 Comments

    boldnessA couple of years ago I read a book about RAF fighter pilots in World War II. One particular passage stood out. It was this: There are old fighter pilots and bold fighter pilots, but there are no old, bold fighter pilots. The author was making the point that the very best dogfight pilots were young, because of superb eyesight and lightening reflexes. What do fighter pilots have to do with the world of business? Not much, although their courage could surely come in handy in several C-suites.

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    What’s Holding YOU Back?

    by  • January 20, 2014 • 5 Comments

    Chains6“What is holding you back?” is the fundamental question everyone should answer BEFORE setting goals, objectives and resolutions. This applies to your personal life and your professional life. I know nothing of your personal life, but I do know a thing or two about business life, having lived there more years than I care to remember.

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