• Posts Tagged ‘Google’

    Culture Doesn’t Trump Strategy

    by  • June 10, 2015 • Human Resources, Leadership, Marketing, Strategy • 0 Comments

    goats-692660_640In the last 40 years of the 20th century, strategy was the champion of business supremacy. As a critical success factor, strategy turned into a lucrative industry for a host of consulting firms such as McKinsey & Company, and the Boston Consulting Group. Smart strategic thought became the conduit for propelling companies to decades of top tier performance.  In the new economy, culture is the poster child of corporate success.

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    Change is Bad

    by  • April 22, 2015 • Branding, Human Resources, Leadership, Marketing, Strategy • 0 Comments

    earth-216833_1280Okay, so I’m going to start by admitting that my heading was a ‘hook’ to get you into this post. Here’s the deal; the notion that “change is bad” is blasphemy in today’s world of business. In fact, change is one of the most proliferated subjects in blogs, books, and social media chats. I understand why, and so do you; change is vital to progress in every field of endeavor. Without change, stagnation sets in. This explains why it is so easy for people to become caught up and desensitized by the “change is good” paradigm. Well, change is not always good. Change can be bad. Very bad.

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    Board of Directors Resolution: Pay Attention to Culture

    by  • February 20, 2015 • Branding, Human Resources, Leadership, Marketing, Strategy, Uncategorized • 0 Comments

    zappos-vector21st Century corporate governance is a busy job. Acting on behalf of shareholders, boards of directors are paying attention to an escalating list of risks and rewards from a firm’s undertakings. Like many activities within any organization, “the squeaky wheels get the grease.” Other than in desperate situations such as ‘turnarounds,’ culture seldom ranks as a pressing matter in the boardroom. That’s a big mistake. 

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    How to Thrive Against Giants

    by  • February 4, 2015 • Branding, Human Resources, Leadership, Marketing, Strategy • 1 Comment

    PrintWhen you know that your company will never be the low-cost producer nor will it ever have enough cash to outspend the big cat, there’s no choice but to find other ways to skin that cat. Thousands of small to medium sized businesses are successfully doing this. “How?” you ask. The answer lies within those factors that do not require fat bank accounts. There are far more than you think.

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    Marissa Mayer’s Big Play for Good Reason

    by  • March 5, 2013 • Human Resources, Leadership, Strategy • 0 Comments

    Team Of 8 Blue People Holding Up Connected Pieces To A Colorful Puzzle That Spells Out "Team," Symbolizing Excellent Teamwork, Success And Link Exchanging Clipart Illustration GraphicAt the risk creating a reputation as yesterday’s man, I’m fully supporting Yahoo CEO Marissa Mayer’s ban on working from home. Frankly, there aren’t many of us out there applauding this controversial big play. Several journalists, tech pundits, and business leaders have called her gambit regressive, old-school thinking, anti-family, and a giant step backward. However, none of the naysayers seem to realize that she is faced with a turnaround situation. Ms. Mayer was hired away from Google to reverse 4 years of eroding revenue. Radical change is required. To fulfill any turnaround mandate, a leader has no choice but to initiate substantial cultural and strategic change with a firm hand, not a weak wrist.

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    The Strategy of Hustle

    by  • June 17, 2012 • Leadership, Strategy

    I’ve read a lot of books on strategy. The best ones influenced my mode of operation as an executive of Jacobs Suchard, the maker of coffee and chocolate brands, Jacobs, Nabob, Toblerone, Suchard and Côte d’Or. I was devoted to master strategies and “big play” innovations that ideally positioned the company to dominate their chosen market(s) and enjoy sustainable competitive advantage. The philosophy begins with a mindset obsessed with the competition. It worked well for me in my 17 years at Jacobs Suchard, although I am the first to admit that we created just two blockbuster innovations during that time – both were technical in nature, and both were strategic and well-marketed. In hingsight, two big, game-changing plays was a damn good record.

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    The ‘Old Economy’ Needs a Rocket Man

    by  • May 6, 2012 • Human Resources, Leadership, Marketing, Strategy

    So much has been written about business innovation this past year. Those walking the talk are on Fast Company’s list of the World’s 50 Most Innovative Companies. These are the businesses whose products and services are having an impact across their industries and our culture. Ninety percent of these organizations have yet to experience a mid-life crisis; they are still under the age of 40. Are we to deduce that innovation is the domain of new economy and early-stage life cycle businesses? Seems that way – but this isn’t necessarily the case.

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